POPAI is the global industry association for Shopper Marketing & Marketing at Retail.

Our objectives are to provide & facilitate opportunities for: sharing best practice, creating connections, building industry capabilities, celebrating & recognising excellence within the industry.

Case Study Showcase

Get up to date on some of the best shopper marketing activity with  over 140 case studies from across multiple categories from FMCG to consumer electronics - free entry

Benchmarking Survey

Breakfast Seminar - Be the first to hear what has changed and where our industry is going. Understand what is happening & the implications to your organisation - tickets from $99+gst

Masterclass Program

A series of 90 minute sessions that give you access to the latest shopper thinking & practical ways to apply this to your business - tickets from $99+gst

Networking Lunch

Meet & join contacts from all parts of our industry to discuss the common issues uncovered in the Industry Benchmarking Presentation - free with 4 tickets or from $99+gst


  • Tuesday 26 August 2014
    Want to see the best of Shopper Marketing & gain valuable industry knowledge? @popaianz - free Case Study Showcase bit.ly/VAU4za
  • Monday 25 August 2014
    No time to get into the trade? - Case Study Showcase Free Entry. Over 100 case studies displayed 18 Sept, ATP bit.ly/VAU4za #MatR14
  • Wednesday 30 July 2014
    Great insights at this years @admaforum #admaforum http://t.co/gBgyIWYC9A
  • Wednesday 16 July 2014
    Last chance to get our special rates for ADMA Global Forum. Save 25% when you book online - Use discount code POPAI25 admaforum.com.au
  • Monday 14 July 2014
    So the World Cup is Over, but who will win the battle of the brands? Adidas bit.ly/1zA8JL8 or Nike bit.ly/1yeOykk

POPAI Australia & New Zealand

6 Lacey Street, Surry Hills, NSW, 2010, Australia 

Email: popai@popai.com.au Tel: +61 (2) 9281 2630

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