POPAI is the global industry association for Shopper Marketing & Marketing at Retail.

Our objectives are to provide & facilitate opportunities for: sharing best practice, creating connections, building industry capabilities, celebrating & recognising excellence within the industry.

POPAI Awards. 

The 2015 POPAI Marketing at Retail Awards are now open for entries, and will be announced 8 September. Download our comprehensive 2015 Award Entrant Information HERE

Case Studies & Intel.

POPAI Members can  access all awards Case Studies - simply log in and visit the Case Studies & Winner's Gallery. For market intelligence, search our database archive of research and reports.

2015 Events.

POPAI ANZ is hosting 14 events across Sydney and Melbourne in 2015. View our Events calendar to find out more.

Industry Research.

POPAI & Gfk have conducted the first major study on the state of the Australian Shopper Marketing & Category Management Industry since 2011.The report is available now.


  • Thursday 28 May 2015
    POPAI 2015 AWARDS NOW OPEN.No minimum runs New categories Rewarding innovation and excellence.lnkd.in/b_ZQKyV http://t.co/Q52hqbc3XD
  • Thursday 28 May 2015
    There is less than 2 weeks to go until our next exciting event "Big Insights Not Big Data" takes place! Read more- etouches.com/pdsb2
  • Thursday 28 May 2015
    RT @InsideFMCG: Entries open for 2015 @Popaianz Marketing at Retail awards, with new categories added to award’s line up http://t.co/QsBVO9…
  • Wednesday 27 May 2015
    POPAI 2015 Awards Now Open for Entries createsend.com/t/i-2762638181…

POPAI Australia & New Zealand

6 Lacey Street, Surry Hills, NSW, 2010, Australia 

Email: popai@popai.com.au Tel: +61 (2) 9281 2630

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