popai.com.au Events

Future's So Bright Green Sustainability Seminar

Mon, 08 Feb 2010 01:34:02 GMT

Date: Wednesday 17 March 2010........

We would like to invite all POPAI members and their guests to attend our upcoming Sustainability Seminar being held in Sydney on 17 March. This event gives attendees the opportunity to learn about the practical side of sustainability and how to implement sustainable practices in their day-to-day business.

Guest Presenters

FMCG Sustainability Institute:
"From the Why to to the How to"
- Sustainability is still a new agenda for many. Where do we start? What direction do we head in?
- An introduction to the FSI Strategic Sustainability Roadmap, a tool to help you map where you are now, and how to get where you want to be next.

Republic of Everyone:
Marketing your Brand Sustainably
- With experience working with companies such as Toyota, Sony, Fairfax & Greenpeace, Republic of Everyone will look at how to deliver a strong green message without Greenwashing.
- Learn how Brands and Suppliers can work together to promote sustainability and corporate social responsibility.

Megara Australia:
Wolf Blass Green Label Glorifier Case Study
- See how the winner of the POPAI Australia & New Zealand 2008-2009 "Temporary Display of the Year" established synergy between brand, product & manufacturing.
- The result: an innovative and cut-through "counter glorifier" that complements Wolf Blass Green Label "first in market" PET bottle innovation.

RSVP required.

Book below or email Lyn Shields at lyns@popai.com.au

Digital Media in Retail Seminar

Mon, 08 Feb 2010 01:45:48 GMT

Date: Wednesday 17 March 2010........

A great opportunity to experience some topical and cutting-edge presentations from industry-leaders and network within the digital sector.

Agenda & speakers to be confirmed shortly. Please check back soon.

Women in Marketing at Retail Event

Mon, 08 Feb 2010 02:38:43 GMT

Date: Thursday 13 May 2010........

Join POPAI in celebrating Women in Marketing at Retail!

Network with fellow industry professionals and hear from our inspirational keynote speakers.

Agenda & speakers confirmed shortly. Please check back soon.

Innovative Retail Marketing Asia

Sun, 07 Mar 2010 22:15:36 GMT

Date: Monday 17 May 2010........

Retail marketing has been growing in importance in today’s challenging retail fraternity. Retail spaces have become even more important generating revenue as a connection point between the consumer and the brand to create a deeper connection with the shoppers. Some of the biggest challenges that brands and retailers are facing today is to create an alive brand that converts traffic into buyers and to continuously generate long term value in return of loyalty.

Retailers and brands need to have a strong set of channels and beliefs and step ahead higher in building a credible and sustainable brand. In order to beat competition savvy retailer are engaging in rigorous programmes focusing on customer centric, personalised and loyalty programme through shopper marketing to attract and retain customers. Despite tightening margins, , retail marketing has evolved to become mass media branding by understanding their market and influencing consumers at every step of the purchase cycle, tactics for driving store traffic, in-store experience.

Since retail marketing is on a constant change of landscape, it has evolved to become one of the most dynamic and exciting areas of growth to overall bottom-line of an organisation by modifying customers behaviour in profitable ways

Key Focus
• Planning a merchandising implementation strategy that has a unique approach to optimise profitable promotions
• Creating customer experience that is attractive, reliable and valuable in developing a profitable relationship with customers
• Discovering major key barriers to shopper engagements by uncovering opportunities in category segmentation and customer insights
• Integrating all marketing elements to ensure that in store experiences aligns with the out of store brand connections
• Examining the similarities and differences in retailing strategy formulation and implementation across national boundaries in improve revenue generation

Key Topics
• Driving success by reinventing retail collaboration and integration without compromising quality of products – Stores of the future
• Embracing the concept shopper marketing initiatives by delivering a clear and consistent message throughout every consumer touch point
• Achieving standout in-stores by focusing on powerful point of purchase that impacts sustainability -Maximising conversion into purchases
• Transforming the next phase of better collaboration between retailers and manufacturers to effectively reach their shoppers
• Creating relevant customer experience that has a lasting impact on brand equity

*** POPAI members are entitled to special savings upon attending this event. ***

Members price $1795.50 USD

Non-members price $1995.00 USD

(all bookings to be made directly through Ms. Lee Chew Wan )

For more information, click here

For further details and brochures, please contact:
Ms. Lee Chew Wan
Tel No: +603 2723 6748
Fax No: +612 9223 2352
mailto:LeeC@marcusevanskl.com

Future's So Bright Green Sustainability Conference - Melbourne

Mon, 08 Feb 2010 01:48:16 GMT

Date: Thursday 20 May 2010........

Following the success of the 2009 Future's So Bright Green Conference in Sydney, two conferences are being held in 2010. Both of these conferences will feature overseas sustainability speakers from retailers and brands via live video giving attendees the latest information on global sustainability best practice and trends.

Conference dates are:

Melbourne - Thursday, 20th May 2010

Sydney - Friday, 22nd October 2010

Agenda & speakers to be confirmed shortly. Please check back soon.

POPAI Winter Member Meeting - Sydney

Mon, 08 Feb 2010 01:55:54 GMT

Date: Wednesday 16 June 2010........

All the latest updates from POPAI Australia & New Zealand plus hear from our keynote speaker.

Agenda & speaker to be confirmed shortly. Please check back soon.

POPAI Winter Member Meeting - Melbourne

Mon, 08 Feb 2010 01:58:27 GMT

Date: Thursday 17 June 2010........All the latest updates from POPAI Australia & New Zealand plus hear from our keynote speaker.

Agenda & speaker to be confirmed shortly. Please check back soon.

Digital Media in Retail Seminar

Mon, 08 Feb 2010 01:53:24 GMT

Date: Thursday 1 July 2010........A great opportunity to experience some topical and cutting-edge presentations from industry-leaders and network within the digital sector.

Agenda & speakers to be confirmed shortly. Please check back soon.

POPAI Annual General Meeting

Mon, 08 Feb 2010 01:59:43 GMT

Date: Wednesday 25 August 2010........

POPAI Australia & New Zealand Ltd's Annual General Meeting.

POPAI Member Companies Only.

Hear the annual update from Phil Smith, Chairman POPAI Australia & New Zealand.

AGM will be followed by networking drinks.

Agenda to be confirmed shortly. Please check back soon.

Marketing at Retail Expo

Mon, 08 Feb 2010 02:24:39 GMT

Date: Monday 20 September 2010........

This year we are again co-locating with the VISA Expo but are also adding two more extremely exciting shows to make the opportunities for your company even greater.

In 2010 POPAI is co-locating with:

• Retail Expo 2010
• VISA’s Visual Impact Image Expo 2010
• GASSA’s Print Works 2010

Plus, POPAI’s Marketing at Retail Expo is right in the centre of the four shows!

Come along to see the latest in:

- Point of Purchase Displays
- Sustainability in Marketing at Retail
- Digital Media Content Creation & Management
- Display Hardware & Digital Media Solutions
- Warehousing - Fulfilment - Distribution - Logistics

Online registration available soon.

POPAI Awards Gala Dinner

Mon, 08 Feb 2010 02:28:17 GMT

Date: Tuesday 21 September 2010........

Held in the spectacular Parkside Ballroom at the Sydney Convention & Exhibition Centre, Darling Harbour.

Come and join the Marketing at Retail Industry's Night of Nights and see the winners of the prestigious Indians!

Early Bird Prices available until 30 June 2010

Early Bird Tickets $225 + gst each or $2,250+gst for a table of ten.

For information on Sponsorship Opportunities contact Karen Spear on karens@popai.com.au

Future's So Bright Green Sustainability Conference - Sydney

Mon, 08 Feb 2010 01:51:05 GMT

Date: Friday 22 October 2010........Following the success of the 2009 Future's So Bright Green Conference in Sydney, two conferences are being held in 2010. Both of these conferences will feature overseas sustainability speakers from retailers and brands via live video giving attendees the latest information on global sustainability best practice and trends.

Conference dates are:

Melbourne - Thursday, 20th May 2010

Sydney - Friday, 22nd October 2010

Agenda & speakers to be confirmed shortly. Please check back soon.

Movember Golf Day & Xmas Function - Melbourne

Mon, 08 Feb 2010 02:35:57 GMT

Date: Tuesday 30 November 2010........Movember is about bringing the moustache back and having some fun for two very serious causes - prostate cancer and depression in men.

This year POPAI are looking forward to seeing Mo Bros & Sistas embrace the Mo once again and join us for our Movember Golf Day....and great shave off!!!!

Details available shortly. Please check back soon.

Movember Golf Day & Xmas Function - Sydney

Mon, 08 Feb 2010 02:32:15 GMT

Date: Tuesday 30 November 2010........

Movember is about bringing the moustache back and having some fun for two very serious causes - prostate cancer and depression in men.

This year POPAI are looking forward to seeing Mo Bros & Sistas embrace the Mo once again and join us for our Movember Golf Day....and great shave off!!!!

Details available shortly. Please check back soon.